{"id":20498,"date":"2023-05-11T05:31:47","date_gmt":"2023-05-11T10:31:47","guid":{"rendered":"https:\/\/www.zocdoc.com\/blog\/?p=20498"},"modified":"2023-07-19T11:35:36","modified_gmt":"2023-07-19T16:35:36","slug":"whats-behind-the-apparent-sudden-rise-of-cosmetic-procedures","status":"publish","type":"post","link":"https:\/\/www.zocdoc.com\/blog\/guides\/whats-behind-the-apparent-sudden-rise-of-cosmetic-procedures\/","title":{"rendered":"What\u2019s Behind the Apparent Sudden Rise of Cosmetic Procedures?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">From Botox injections to breast augmentations, more and more people are turning to cosmetic procedures to enhance their appearance and boost their confidence.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The COVID-19 pandemic influenced some of the most recent trends, as many people found themselves with extra time and disposable income. In addition, the rise of video conferencing and social media has made people more aware of their appearance on camera, leading to increased interest in procedures such as lip fillers and eyelid lifts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, while cosmetic procedures may seem like a modern phenomenon, the ASPS reports that<\/span><a href=\"https:\/\/thesurgicalclinics.com\/plastic-surgery-trends-that-you-need-to-know-about\/\"> <span style=\"font-weight: 400;\">there has been an overall 22% increase in procedures performed from 2000 to 2020<\/span><\/a><span style=\"font-weight: 400;\">. This suggests that the trend toward cosmetic procedures has been growing steadily and shows no signs of slowing down. So, what\u2019s really behind this apparent sudden rise?<\/span><\/p>\n<hr \/>\n<h2>What is a cosmetic procedure?<\/h2>\n<p><span style=\"font-weight: 400;\">Cosmetic procedures refer to various<\/span><a href=\"https:\/\/www.mayoclinic.org\/tests-procedures\/cosmetic-surgery\/about\/pac-20385138\"> <span style=\"font-weight: 400;\">treatments that enhance a person&#8217;s appearance<\/span><\/a><span style=\"font-weight: 400;\">. These include things like dermal fillers, Botox injections, laser hair removal and chemical peels.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to <\/span><a href=\"https:\/\/www.zocdoc.com\/doctors\/cosmetic-surgeries\"><span style=\"font-weight: 400;\">specialists who offer cosmetic treatments<\/span><\/a><span style=\"font-weight: 400;\">, many dentists have also started offering cosmetic procedures to help their patients achieve a more youthful, natural-looking smile. This can include treatments such as teeth whitening, dental veneers, and even orthodontic treatments like Invisalign.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While there are many common cosmetic procedures, it&#8217;s essential to thoroughly understand the potential risks and benefits before deciding. <\/span><a href=\"https:\/\/www.zocdoc.com\/procedure\/plastic-surgery-525\"><span style=\"font-weight: 400;\">Seek out a reputable plastic surgeon or specialist<\/span><\/a><span style=\"font-weight: 400;\"> with experience successfully performing the procedure you are interested in.<\/span><\/p>\n<h2>Cosmetic procedures on the rise<\/h2>\n<p><span style=\"font-weight: 400;\">According to the ASPS study linked above, several cosmetic treatments have become more popular in recent years, including:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Surgical procedures:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.zocdoc.com\/procedure\/liposuction-1086\"><b>Liposuction<\/b><\/a><span style=\"font-weight: 400;\">: removes fat from certain areas of the body.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.zocdoc.com\/procedure\/breast-augmentation-434\"><b>Breast Augmentation<\/b><\/a><span style=\"font-weight: 400;\">: a procedure that increases breast size.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.zocdoc.com\/procedure\/tummy-tuck-abdominoplasty-1079\"><b>Abdominoplasty (Tummy Tuck)<\/b><\/a><span style=\"font-weight: 400;\">: removes excess skin and fat from the abdomen.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.zocdoc.com\/procedure\/breast-reconstruction-4314\"><b>Mastopexy (Breast Lift or Reconstruction)<\/b><\/a><span style=\"font-weight: 400;\">: a procedure that lifts and reshapes breasts.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These procedures are still popular among people looking to enhance their appearance more dramatically. Before committing, talk to your specialist about the risks associated with each procedure and your expectations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Non-surgical procedures:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.zocdoc.com\/doctors\/botox-doctors\"><b>Neurotoxins<\/b><\/a><span style=\"font-weight: 400;\">: injectable treatments that temporarily reduce the appearance of wrinkles and fine lines.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.zocdoc.com\/procedure\/absorbable-dermal-filler-2968\"><b>Dermal Fillers<\/b><\/a><span style=\"font-weight: 400;\">: injectable treatments that add volume to the face.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Skin Treatment (<\/b><a href=\"https:\/\/www.zocdoc.com\/procedure\/chemical-peel-1082\"><b>Chemical Peels<\/b><\/a><b>, Hydrafacials, etc.):<\/b><span style=\"font-weight: 400;\"> exfoliates and rejuvenates the skin.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Skin Treatment (<\/b><a href=\"https:\/\/www.zocdoc.com\/procedure\/intense-pulsed-light-ipl-treatment-2435\"><b>IPL<\/b><\/a><b>, <\/b><a href=\"https:\/\/www.zocdoc.com\/doctors\/photodynamic-therapy\"><b>Combination Lasers<\/b><\/a><b>)<\/b><span style=\"font-weight: 400;\">: improves tone and texture, removes unwanted hair, and reduces acne scars and discoloration.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.zocdoc.com\/procedure\/laser-hair-removal-1820\"><b>Hair Removal<\/b><\/a><span style=\"font-weight: 400;\">: removes unwanted hair from the face, arms, legs and other areas.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These non-invasive procedures are becoming increasingly popular as they effectively improve the skin without downtime or invasive surgery. If you&#8217;re looking for a less drastic way to improve your appearance,<\/span><a href=\"https:\/\/www.zocdoc.com\/procedure\/laser-skin-treatment-1089\"> <span style=\"font-weight: 400;\">laser skin treatment doctors<\/span><\/a><span style=\"font-weight: 400;\"> can help you find the best option.<\/span><\/p>\n<h2>Reasons for the increasing demand<\/h2>\n<p><span style=\"font-weight: 400;\">From more time spent at home to increased awareness of procedures and technologies, there are a few key reasons why the demand for cosmetic procedures has grown so significantly in recent years.<\/span><\/p>\n<h2>COVID-19 and working from home<\/h2>\n<p><a href=\"https:\/\/www.plasticsurgery.org\/documents\/News\/Trends\/2022\/trends-report-cosmetic-surgery-2022.pdf\"><span style=\"font-weight: 400;\">The COVID-19 pandemic has caused a rise in the demand for cosmetic procedures<\/span><\/a><span style=\"font-weight: 400;\">, as per a survey by ASPS. About 76% of the participants have observed increased demand compared to before the pandemic. Nearly 23% of the practices focused on aesthetics have reported doubling their business, and 6% have seen it increase more than two times.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some of the reasons why people have sought treatment following the pandemic:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.health.harvard.edu\/blog\/did-we-really-gain-weight-during-the-pandemic-202110052606\"><span style=\"font-weight: 400;\">Many people experienced weight gain during the pandemic<\/span><\/a><span style=\"font-weight: 400;\">, resulting in body contouring treatments such as liposuction.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A greater focus on personal grooming and hygiene, leading to an increased demand for noninvasive treatments such as Botox and dermal fillers.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Heightened awareness of health and well-being has spurred heightened interest in procedures that make people look and feel better.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In addition, the survey found that 42% of people reduced their travel and spent their budget on cosmetic procedures. In comparison, 40% were willing to pay whatever it took to achieve a sense of well-being and increased confidence after the pandemic. Lastly, 33% of respondents saved money during the pandemic and felt comfortable investing in cosmetic procedures.<\/span><\/p>\n<h2>Affordability<\/h2>\n<p><span style=\"font-weight: 400;\">According to research by Mark J. Perry of the American Enterprise Institute, recent analysis shows that <\/span><a href=\"https:\/\/fee.org\/articles\/why-cosmetic-procedures-are-getting-cheaper\/\"><span style=\"font-weight: 400;\">cosmetic procedures have become more affordable in the U.S.<\/span><\/a><span style=\"font-weight: 400;\"> over the past 20 years. While the actual cost has gone up a bit, when you consider inflation, the price has actually decreased.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, insurance usually does not cover cosmetic procedures, so people pay for them out-of-pocket. This means they are more likely to shop around for the best price. Because there are many providers in big cities, they must be competitive with their pricing to attract clients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This competition has made cosmetic procedures more affordable over time. People can now easily compare prices, and providers are pushed to offer better deals. As a result, people need to work less to earn money needed for these treatments.<\/span><\/p>\n<h2>New technology<\/h2>\n<p><span style=\"font-weight: 400;\">New treatments and technologies are being introduced in the cosmetic procedures industry, making it safer and easier for people to enhance their appearance. Here are some examples of recent advancements in the field:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Non-surgical skin tightening treatments such as <\/span><a href=\"https:\/\/www.zocdoc.com\/procedure\/ultherapy-2528\"><span style=\"font-weight: 400;\">Ultherapy<\/span><\/a><span style=\"font-weight: 400;\">, which uses ultrasound technology to lift and tighten sagging skin;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.zocdoc.com\/blog\/coolsculpting\/\"><span style=\"font-weight: 400;\">CoolSculpting<\/span><\/a><span style=\"font-weight: 400;\">, which uses controlled cooling to eliminate stubborn fat cells without surgery;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.mykybella.com\/what-is-kybella\"><span style=\"font-weight: 400;\">Kybella injections<\/span><\/a><span style=\"font-weight: 400;\">, which can target and reduce excess fat beneath the chin;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.researchandmarkets.com\/reports\/5715073\/dental-3d-printing-market-by-type-of-printing\"><span style=\"font-weight: 400;\">Cosmetic dentistry using 3D printing technology<\/span><\/a><span style=\"font-weight: 400;\">, which allows for more accurate and efficient crowns, veneers, and other dental prosthetics;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.zocdoc.com\/procedure\/pdo-thread-lift-5567\"><span style=\"font-weight: 400;\">Thread lifts<\/span><\/a><span style=\"font-weight: 400;\">, which use dissolvable sutures to lift and tighten sagging skin;<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">It\u2019s important to note that despite the many benefits new technologies have brought to the cosmetic procedures industry, it\u2019s still crucial to research and choose a qualified provider before undergoing any procedure.<\/span><a href=\"https:\/\/www.zocdoc.com\/doctors\/cosmetic-dentistry\"> <span style=\"font-weight: 400;\">Look for cosmetic dentistry specialists<\/span><\/a><span style=\"font-weight: 400;\"> or board-certified surgeons experienced with the technology and techniques you\u2019re considering.<\/span><\/p>\n<h2>Celebrity influence<\/h2>\n<p><span style=\"font-weight: 400;\">According to a study by Aesthetic Plastic Surgery, <\/span><a href=\"https:\/\/www.researchgate.net\/publication\/335041654_Celebrity_Influence_Affecting_Public_Interest_in_Plastic_Surgery_Procedures_Google_Trends_Analysis\"><span style=\"font-weight: 400;\">following Kylie Jenner&#8217;s announcement, interest in &#8220;lip augmentation&#8221; rose<\/span><\/a><span style=\"font-weight: 400;\"> 43%, &#8220;lip enhancement&#8221; rose 37%, and &#8220;lip fillers&#8221; rose 3233%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to influencing people&#8217;s decisions about cosmetic treatments,<\/span><a href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/31392394\/\"> <span style=\"font-weight: 400;\">celebrities also shape our cultural ideas about beauty<\/span><\/a><span style=\"font-weight: 400;\">. For example, many celebrities opt for breast implants to fill out their figures, which can lead others to feel pressure to conform to certain body standards. This is especially true for adolescents, who may be more susceptible to celebrity worship and its effects on body image.<\/span><\/p>\n<h2>Social media<\/h2>\n<p><span style=\"font-weight: 400;\">Millions of people use social media daily; it\u2019s become almost integral to a healthy, modern social life. Unfortunately, while these platforms can help you connect with friends and stay informed,<\/span><a href=\"https:\/\/www.zocdoc.com\/blog\/how-to-tell-if-social-media-is-harming-your-mental-health\/\"> <span style=\"font-weight: 400;\">they can also have a negative impact on your self-image<\/span><\/a><span style=\"font-weight: 400;\">. For example, <\/span><a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC5810159\/\"><span style=\"font-weight: 400;\">using face filters on social media apps can lead to dysmorphia<\/span><\/a><span style=\"font-weight: 400;\">, in which people become obsessed with achieving their filtered appearance in real life.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Due to their developing sense of self-identity, young people are especially vulnerable to the impacts of social media. Those who suffer from<\/span><a href=\"https:\/\/www.nhs.uk\/mental-health\/conditions\/body-dysmorphia\/#:~:text=Body%20dysmorphic%20disorder%20(BDD)%2C,affects%20both%20men%20and%20women.\"> <span style=\"font-weight: 400;\">Body Dysmorphic Disorder (BDD)<\/span><\/a><span style=\"font-weight: 400;\"> may be particularly prone to these effects, as they already have an excessive preoccupation with imagined or minor flaws in their physical appearance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It&#8217;s important to be mindful when engaging with social media and practice techniques such as limiting screen time or unfollowing accounts that make you feel worse about yourself to maintain a healthy relationship with technology. If you think your mental health is being negatively impacted, <\/span><a href=\"https:\/\/www.zocdoc.com\/procedure\/body-dysmorphic-disorder-4619\"><span style=\"font-weight: 400;\">reach out for help from body dysmorphic disorder doctors<\/span><\/a><span style=\"font-weight: 400;\"> or mental health professionals.<\/span><\/p>\n<h2>More men getting treatments<\/h2>\n<p><span style=\"font-weight: 400;\">Men are increasingly aware of their appearance and want to look their best at all times. There is also less stigma surrounding plastic surgery in general and gender norms specifically, which has allowed men to feel more comfortable pursuing treatments that would have previously been seen as feminine.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to the ASPS, there has been a 29 percent <\/span><a href=\"https:\/\/www.plasticsurgery.org\/news\/press-releases\/men-turn-to-plastic-surgeons-for-a-better-body-image-and-more-confidence-at-every-age\"><span style=\"font-weight: 400;\">increase in cosmetic procedures for men<\/span><\/a><span style=\"font-weight: 400;\"> since 2000, with more than 1.3 million procedures performed in 2017. This a clear sign that men are increasingly open to treatments that will make them feel more confident in their appearance.<\/span><\/p>\n<h2>Reduced stigmatization<\/h2>\n<p><span style=\"font-weight: 400;\">As more people have cosmetic procedures, the perception has shifted from being seen as something only done by celebrities or those with money to something anyone can do. Studies show that 87% of those who have had cosmetic procedures and 84% of those who have thought about it believe <\/span><a href=\"https:\/\/www.instyle.com\/beauty\/debunking-anti-cosmetic-procedure-stigma-new-data\"><span style=\"font-weight: 400;\">there is less stigma surrounding plastic surgery than before<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Overall, as the stigma surrounding cosmetic procedures decreases and availability rises, these treatments are becoming easier to access and more widely accepted.<\/span><\/p>\n<hr \/>\n<h1 style=\"text-align: center;\">Need a doctor? Find one on <a href=\"https:\/\/www.zocdoc.com\/\">Zocdoc<\/a>.<\/h1>\n","protected":false},"excerpt":{"rendered":"<p>Here, we look at the factors that are influencing the cosmetic procedure trend.<\/p>\n","protected":false},"author":82,"featured_media":20501,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[227],"tags":[21,83],"class_list":["post-20498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides","tag-dermatology","tag-wellness","reviewer-dr-nassim-assefi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What\u2019s Behind the Apparent Sudden Rise of Cosmetic Procedures? - Guides<\/title>\n<meta name=\"description\" content=\"Here, we look at the factors that are influencing the cosmetic procedure trend, including celebrity influence, social media, and a rise in men getting treatments. 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