{"id":18438,"date":"2024-10-28T21:50:46","date_gmt":"2024-10-29T02:50:46","guid":{"rendered":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/\/"},"modified":"2024-10-28T21:50:46","modified_gmt":"2024-10-29T02:50:46","slug":"are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta","status":"publish","type":"post","link":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/","title":{"rendered":"Are You Missing Out On Orthopedic Patient Bookings In Atlanta?"},"content":{"rendered":"<h2><span style=\"font-weight: 400;\">ATLANTA ORTHOPEDIC HEAT GROWTH<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">From October 2022 to September 2024, search volume performance for orthopedic providers in Atlanta outpaced the rest of the nation by 71%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Within Atlanta &#8211; Carroll, Gwinnett, and Coweta counties have seen the strongest orthopedic search volume growth. Here\u2019s how the top 5 counties grew in orthopedic search volume in the past 24 months compared to the rest of the counties in Georgia:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Carroll: +793%<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gwinnett: +229%<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Coweta: +192%<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Forsyth: +162%<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Henry: +55%<\/span><\/li>\n<\/ul>\n<h2>Did you know?<\/h2>\n<p><span style=\"font-weight: 400;\">Patient demand for orthopedics is especially high in Fulton county, providing an exciting opportunity for providers. In fact, Fulton county has 30% of the top 10 zip codes with unmet demand* for orthopedic providers in Atlanta.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">*Zocdoc uses a proprietary method to calculate unmet demand, comparing the ratio of searches (demand) to near-term bookable providers (supply) in a given geographic area.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">WHO IS LOOKING FOR ORTHOPEDIC PROVIDERS IN ATLANTA?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Any time we see trends like this at Zocdoc, we dig in deeper. Get to know your patient base, both current and potential. We\u2019ve got all the insights into the types of Zocdoc patients booking in orthopedics in Atlanta \u2014 including how and why they\u2019re so valuable to providers.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">NEW \u2026<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">91 percent<\/span><span style=\"font-weight: 400;\"> of orthopedic bookings in Atlanta are new patient bookings. These patients are extremely valuable since the data also shows new patients want to become loyal, long-term patients. Bringing in new patients who return again and again drives the greatest revenue.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">INSURED \u2026<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">89 percent <\/span><span style=\"font-weight: 400;\">\u2014 an overwhelming majority of Atlanta orthopedic bookings on Zocdoc \u2014 are made with commercial insurance.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">TECH-SAVVY \u2026<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Orthopedic patients want a tech-savvy booking experience and the ability to book 24\/7. 67% of orthopedic patients book via mobile and 48% booked between 5 p.m. and 9 a.m. when the office is typically closed. In short, they\u2019re relying on technology to book rather than picking up the phone and leaving a message at the provider\u2019s office.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">AND LOOKING TO BE LOYAL<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Over 80% of Zocdoc patients rebook with the same provider when rebooking in the same specialty. Mobile bookers are also highly loyal; 60% of orthopedic patients who initially booked on mobile rebooked via mobile device.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Orthopedic patients are loyal regardless of gender; 51% of orthopedic patients who rebook with the same provider are male and 49% are female. This is important since loyal patients generate the <\/span><a href=\"https:\/\/www.zocdoc.com\/resources\/white-papers\/patient-value\"><span style=\"font-weight: 400;\">highest lifetime value<\/span><\/a><span style=\"font-weight: 400;\">, driving the most revenue.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Atlanta presents a hot opportunity for healthcare professionals, especially in orthopedics. Reach out to our enterprise sales representatives today to learn more about <\/span><a href=\"https:\/\/www.zocdoc.com\/about\/enterprise\/?utm_medium=organicpro&amp;utm_source=TheScript&amp;utm_campaign=TheScript\"><span style=\"font-weight: 400;\">how you can capitalize on Atlanta\u2019s high patient demand for orthopedics<\/span><\/a><span style=\"font-weight: 400;\">. You can also request a custom search and booking analysis.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ATLANTA ORTHOPEDIC HEAT GROWTH From October 2022 to September 2024, search volume performance for orthopedic providers in Atlanta outpaced the rest of the nation by 71%. Within Atlanta &#8211; Carroll, Gwinnett, and Coweta counties have seen the strongest orthopedic search volume growth. Here\u2019s how the top 5 counties grew in orthopedic search volume in the [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":18319,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[111],"tags":[125],"class_list":["post-18438","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-healthcare-trends","tag-orthopedic-surgeon"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Are You Missing Out On Orthopedic Patient Bookings In Atlanta? - Practice Resources<\/title>\n<meta name=\"description\" content=\"From October 2022 to September 2024, search volume performance for orthopedic providers in Atlanta outpaced the rest of the nation by 71%.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Are You Missing Out On Orthopedic Patient Bookings In Atlanta? - Practice Resources\" \/>\n<meta property=\"og:description\" content=\"From October 2022 to September 2024, search volume performance for orthopedic providers in Atlanta outpaced the rest of the nation by 71%.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/\" \/>\n<meta property=\"og:site_name\" content=\"Practice Resources\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-29T02:50:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/06\/Rising-Patient-Demand-GA.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1693\" \/>\n\t<meta property=\"og:image:height\" content=\"920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jonathan Katz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jonathan Katz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/\",\"url\":\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/\",\"name\":\"Are You Missing Out On Orthopedic Patient Bookings In Atlanta? - Practice Resources\",\"isPartOf\":{\"@id\":\"https:\/\/www.zocdoc.com\/resources\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/06\/Rising-Patient-Demand-GA.png\",\"datePublished\":\"2024-10-29T02:50:46+00:00\",\"author\":{\"@id\":\"https:\/\/www.zocdoc.com\/resources\/#\/schema\/person\/88244c97809327c863deb2b09d7f88ee\"},\"description\":\"From October 2022 to September 2024, search volume performance for orthopedic providers in Atlanta outpaced the rest of the nation by 71%.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#primaryimage\",\"url\":\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/06\/Rising-Patient-Demand-GA.png\",\"contentUrl\":\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/06\/Rising-Patient-Demand-GA.png\",\"width\":1693,\"height\":920},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.zocdoc.com\/resources\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Are You Missing Out On Orthopedic Patient Bookings In Atlanta?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.zocdoc.com\/resources\/#website\",\"url\":\"https:\/\/www.zocdoc.com\/resources\/\",\"name\":\"Practice Resources\",\"description\":\"Useful insights, advice and resources for running and growing your practice from Zocdoc.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.zocdoc.com\/resources\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.zocdoc.com\/resources\/#\/schema\/person\/88244c97809327c863deb2b09d7f88ee\",\"name\":\"Jonathan Katz\",\"url\":\"https:\/\/www.zocdoc.com\/resources\/author\/jonathan-katz\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Are You Missing Out On Orthopedic Patient Bookings In Atlanta? - Practice Resources","description":"From October 2022 to September 2024, search volume performance for orthopedic providers in Atlanta outpaced the rest of the nation by 71%.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/","og_locale":"en_US","og_type":"article","og_title":"Are You Missing Out On Orthopedic Patient Bookings In Atlanta? - Practice Resources","og_description":"From October 2022 to September 2024, search volume performance for orthopedic providers in Atlanta outpaced the rest of the nation by 71%.","og_url":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/","og_site_name":"Practice Resources","article_published_time":"2024-10-29T02:50:46+00:00","og_image":[{"width":1693,"height":920,"url":"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/06\/Rising-Patient-Demand-GA.png","type":"image\/png"}],"author":"Jonathan Katz","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Jonathan Katz","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/","url":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/","name":"Are You Missing Out On Orthopedic Patient Bookings In Atlanta? - Practice Resources","isPartOf":{"@id":"https:\/\/www.zocdoc.com\/resources\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#primaryimage"},"image":{"@id":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#primaryimage"},"thumbnailUrl":"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/06\/Rising-Patient-Demand-GA.png","datePublished":"2024-10-29T02:50:46+00:00","author":{"@id":"https:\/\/www.zocdoc.com\/resources\/#\/schema\/person\/88244c97809327c863deb2b09d7f88ee"},"description":"From October 2022 to September 2024, search volume performance for orthopedic providers in Atlanta outpaced the rest of the nation by 71%.","breadcrumb":{"@id":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#primaryimage","url":"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/06\/Rising-Patient-Demand-GA.png","contentUrl":"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/06\/Rising-Patient-Demand-GA.png","width":1693,"height":920},{"@type":"BreadcrumbList","@id":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/are-you-missing-out-on-orthopedic-patient-bookings-in-atlanta\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.zocdoc.com\/resources\/"},{"@type":"ListItem","position":2,"name":"Are You Missing Out On Orthopedic Patient Bookings In Atlanta?"}]},{"@type":"WebSite","@id":"https:\/\/www.zocdoc.com\/resources\/#website","url":"https:\/\/www.zocdoc.com\/resources\/","name":"Practice Resources","description":"Useful insights, advice and resources for running and growing your practice from Zocdoc.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.zocdoc.com\/resources\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.zocdoc.com\/resources\/#\/schema\/person\/88244c97809327c863deb2b09d7f88ee","name":"Jonathan Katz","url":"https:\/\/www.zocdoc.com\/resources\/author\/jonathan-katz\/"}]}},"_links":{"self":[{"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/posts\/18438","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/comments?post=18438"}],"version-history":[{"count":0,"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/posts\/18438\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/media\/18319"}],"wp:attachment":[{"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/media?parent=18438"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/categories?post=18438"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zocdoc.com\/resources\/wp-json\/wp\/v2\/tags?post=18438"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}