{"id":18498,"date":"2024-12-11T13:35:00","date_gmt":"2024-12-11T18:35:00","guid":{"rendered":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/\/"},"modified":"2024-12-11T13:35:00","modified_gmt":"2024-12-11T18:35:00","slug":"where-are-patients-seeking-care-in-2024","status":"publish","type":"post","link":"https:\/\/www.zocdoc.com\/resources\/blog\/article\/where-are-patients-seeking-care-in-2024\/","title":{"rendered":"Where Are Patients Seeking Care in 2024?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Each month, millions of people visit Zocdoc.com or use our free mobile app to find quality healthcare providers. Every click tells us something new about patient preferences, highlighting that each search and booking reflects a unique need, priority, and desire.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As we track year-over-year trends in our second annual <a href=\"https:\/\/www.zocdoc.com\/resources\/white-papers\/2024-what-patients-want\/\">What Patients Want Report<\/a>, it\u2019s clear patient preferences are evolving. In 2024, patients showed their preference for in-person visits (with the exception of mental health) and reaffirmed their preference for providers in their local area.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Read on for an overview of the year\u2019s key trends and insights (and how they compared to 2023) and <a href=\"https:\/\/www.zocdoc.com\/resources\/white-papers\/2024-what-patients-want\/\">download the full report here<\/a>.<\/span><\/p>\n<h2><b>Virtual vs. In-person<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Virtual visits made up 12% of all appointments booked in 2024 (slightly down from 18% in 2023), a number heavily skewed by mental health bookings, which are primarily virtual.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Excluding mental health, only 5% of bookings on Zocdoc were for virtual visits (down from 8% in 2023).<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-18499\" src=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/19.Blog_WPW24.png\" alt=\"\" width=\"1693\" height=\"1816\" srcset=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/19.Blog_WPW24.png 1693w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/19.Blog_WPW24-280x300.png 280w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/19.Blog_WPW24-955x1024.png 955w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/19.Blog_WPW24-768x824.png 768w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/19.Blog_WPW24-1432x1536.png 1432w\" sizes=\"auto, (max-width: 1693px) 100vw, 1693px\" \/><\/span><\/p>\n<h2><b>Patients strongly preferred in-person care for nearly all specialties, with the exception of mental health.<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Compared to 2023, patients booked more virtual visits for mental health in 2024. Urgent care patients also booked slightly more virtual visits (26% in 2024 vs. 21% in 2023). In-person visits increased this year slightly for primary care doctors, neurologists, and pediatricians.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-18500\" src=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/20.Blog_WPW24.png\" alt=\"\" width=\"1693\" height=\"2452\" srcset=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/20.Blog_WPW24.png 1693w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/20.Blog_WPW24-207x300.png 207w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/20.Blog_WPW24-707x1024.png 707w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/20.Blog_WPW24-768x1112.png 768w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/20.Blog_WPW24-1061x1536.png 1061w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/20.Blog_WPW24-1414x2048.png 1414w\" sizes=\"auto, (max-width: 1693px) 100vw, 1693px\" \/><\/span><\/p>\n<h2><b>Patients prefer to stay close to home<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Almost 4 in 5 physical appointments were within 20 miles. Roughly half of all virtual appointments took place within 20 miles of the patient, too \u2013 indicating patients preference for provider proximity even when scheduling virtual care. This was consistent with 2023.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-18501\" src=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/21.Blog_WPW24.png\" alt=\"\" width=\"1693\" height=\"944\" srcset=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/21.Blog_WPW24.png 1693w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/21.Blog_WPW24-300x167.png 300w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/21.Blog_WPW24-1024x571.png 1024w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/21.Blog_WPW24-768x428.png 768w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/21.Blog_WPW24-1536x856.png 1536w\" sizes=\"auto, (max-width: 1693px) 100vw, 1693px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">For in-person appointments, proximity was even more important for more \u201chands-on\u201d specialties such as physical therapists and sports medicine specialists.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-18502\" src=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/22.Blog_WPW24.png\" alt=\"\" width=\"1693\" height=\"2130\" srcset=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/22.Blog_WPW24.png 1693w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/22.Blog_WPW24-238x300.png 238w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/22.Blog_WPW24-814x1024.png 814w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/22.Blog_WPW24-768x966.png 768w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/22.Blog_WPW24-1221x1536.png 1221w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/22.Blog_WPW24-1628x2048.png 1628w\" sizes=\"auto, (max-width: 1693px) 100vw, 1693px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">As such, proximity of mental health providers mattered much less than other specialties, given the nature of those interactions.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-18503\" src=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/23.Blog_WPW24.png\" alt=\"\" width=\"1693\" height=\"544\" srcset=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/23.Blog_WPW24.png 1693w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/23.Blog_WPW24-300x96.png 300w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/23.Blog_WPW24-1024x329.png 1024w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/23.Blog_WPW24-768x247.png 768w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/23.Blog_WPW24-1536x494.png 1536w\" sizes=\"auto, (max-width: 1693px) 100vw, 1693px\" \/><\/span><\/p>\n<h2><b>The importance of a hybrid approach<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Patients know that healthcare is inherently physical, and they value establishing a virtual relationship with a provider that can continue in person, and vice versa. With the exception of mental health, providers who offered both virtual and in-person visits received 48% more bookings than those that offered in-person only and 224% more than virtual-only providers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Outside of mental health, when booking a first visit virtually, nearly 1 in 5 patients (17%) booked an in-person follow-up. However, this online-offline continuity of care differed by specialty.<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-18504\" src=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/24.Blog_WPW24.png\" alt=\"\" width=\"1693\" height=\"1004\" srcset=\"https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/24.Blog_WPW24.png 1693w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/24.Blog_WPW24-300x178.png 300w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/24.Blog_WPW24-1024x607.png 1024w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/24.Blog_WPW24-768x455.png 768w, https:\/\/thescript.wpengine.com\/wp-content\/uploads\/2024\/12\/24.Blog_WPW24-1536x911.png 1536w\" sizes=\"auto, (max-width: 1693px) 100vw, 1693px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Get to know these patients firsthand by listing your practice on Zocdoc today. <\/span><a href=\"https:\/\/www.zocdoc.com\/about\/enterprise\/?utm_medium=organicpro&amp;utm_source=TheScript&amp;utm_campaign=TheScript\"><span style=\"font-weight: 400;\">Consult with an enterprise sales representative<\/span><\/a><span style=\"font-weight: 400;\"> to learn more about how Zocdoc can grow your business.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Each month, millions of people visit Zocdoc.com or use our free mobile app to find quality healthcare providers. Every click tells us something new about patient preferences, highlighting that each search and booking reflects a unique need, priority, and desire. As we track year-over-year trends in our second annual What Patients Want Report, it\u2019s clear [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":18505,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[111],"tags":[121],"class_list":["post-18498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-healthcare-trends","tag-general-healthcare"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Where Are Patients Seeking Care in 2024? - Practice Resources<\/title>\n<meta name=\"description\" content=\"Patients preferred in-person visits, with the exception of certain specialties.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zocdoc.com\/resources\/blog\/article\/where-are-patients-seeking-care-in-2024\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Where Are Patients Seeking Care in 2024? 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