How to manage your spend on Zocdoc Marketplace
Learn more about adjusting your settings when you want to limit your practice’s spend
As a reminder, there are no upfront fees or subscription costs for joining Zocdoc’s Marketplace—you pay only when a new patient books an appointment with a provider at your practice. Learn more about marketplace pricing.
There are different ways that you can manage your spend on Zocdoc Marketplace:
Spend cap: The maximum amount of money you will spend in a given month. This will limit the number of new patient bookings that you receive, and this is set for the entire practice.
Pausing your spend: Pausing your spend means that you remove all providers from your practice from Zocdoc search. Your practice will not receive any new patient bookings until you unpause your spend.
Turning “off” providers: You can turn “off” select providers so that they are removed from Zocdoc search. Those providers will not receive any new patient bookings until you turn them back “on.” Other providers at your practice will continue receiving bookings. You will still be able to set a spend cap for the providers who are still able to receive bookings.
Tip: Most practices do not set a spend cap or pause their spending so that they can maximize the number of new patient bookings they receive.
You can control your spend and adjust it at any time in the Dashboard. Click “manage spend” on the upper right of the page to see your options.
Spend cap
What is a spend cap?
Setting a spend cap—which is the maximum amount of money your practice will spend in a given month— will limit the number of new patient bookings that your practice receives. This amount is set for your entire practice; currently, you cannot have a different spend cap per provider.
You may spend less than this amount if you don’t receive enough bookings to reach this cap. Other charges related to your Zocdoc account, such as Sponsored Results, will not count towards your spend cap.
How do I set a spend cap?
Click on “Manage spend” and then select “Set a monthly spend cap.”
From here, you can adjust your monthly spend cap in units of your booking fee. At the bottom, you will see the maximum number of new patient bookings you will receive based on this cap.
Your cap changes will go into effect immediately. If you set your spend cap to an amount less than what you have already spent that month, then you will not appear in search results for the rest of the month, and you won’t spend any more until your cap resets to your new amount the following month.
How do I remove or adjust my spend cap?
Once you hit your spend cap, you will no longer appear in new patient search results on Zocdoc.com. To appear in search and receive new patient bookings again for the month, you can remove or adjust your spend cap.
First, click on “Manage Spend” and then you have two options:
Remove spend cap: This will maximize the number of new patient bookings your practice can receive in a given month.
Adjust spend cap: This will allow you to increase or decrease your spend cap. Increasing it will enable your practice to receive more new patient bookings.
Pausing your spend
How do I pause my spend?
Pausing your spend means that you remove all providers from your practice from Zocdoc search. New patients will not be able to book with anyone in your practice until you unpause your spend.
To pause your spend, click on “Manage spend,” and then click “Pause spending and block new patient bookings.”
You will be able to set a date to unpause spending, when your practice can accept new patient bookings again.
How do I unpause my spend?
You can unpause your spending by clicking “Unpause spending” in the yellow banner on your dashboard, or selecting “Unpause your practice spending” after clicking “Manage spend.”
