Brian Irving is Chief Marketing Officer at Zocdoc. He is building a unified marketing organization that creates enduring relationships with patients and providers and supports the company’s growth. 

Over the past two decades, Brian has driven growth and transformation across consumer electronics, entertainment, and technology. Most recently Brian served as CMO at Lyft, where he led a company-wide brand transformation to support expansion into new customer segments and markets. As CMO/VP of Marketing for Meta Reality Labs, he led full-funnel global marketing for VR/AR products including Quest, Portal, and Ray-Ban Stories. As CMO of Eventbrite, he shaped the company’s narrative through its IPO and helped redefine its mission, vision, and values.

Brian has also held senior marketing roles at some of the world’s most iconic brands: he led global marketing for Google Play at Google, ran a global marketing team at Airbnb, served as Marcom Director for iPhone at Apple, and was VP of Global Digital Marketing at Levi’s. He served on the Board of Directors for The Trevor Project (2014–2015). 

Brian holds a BA in International Relations from Michigan State University and currently resides in San Francisco with his son.