Zocdoc for dermatologists

Why do dermatologists choose Zocdoc?

Zocdoc is the best marketing solution for dermatologists

Simply put, to be an effective dermatology marketing solution, you have to be able to reach new patients. Lots of new patients. That’s where Zocdoc rises above the rest. Between our website and app, we attract millions of dermatology patients searching for dermatology appointments every year.

Once these motivated patients arrive, we give them the tools they need to narrow their search down to the right dermatologist (using filters like location, insurance or payment method, procedure and more). And we let them read verified reviews from real patients to help inform their choice. The average dermatologist on Zocdoc has a whopping 418 reviews. This is great for patients, but it’s great for practices too because you benefit not just from the volume that comes with joining the top marketplace in healthcare, but also the right kind of patients who are looking for a dermatology practice like yours.

One more sign of a winning marketing approach: Do dermatologists keep using it year after year? And for Zocdoc, the answer is yes. We have some dermatology clients who have been using Zocdoc for 15 years and counting! Join today and see why for yourself.

What problems does Zocdoc help dermatologists solve?

It’s not uncommon for a dermatologist to want new patients, but there are lots of practice goals that inform the need for a dermatology marketing plan. For many, it’s as simple as finding a cost-effective way to fill up their patient panel with a great return on their investment (ROI). But others have more specific needs like wanting to attract certain types of patients who have the insurance plans or payment methods they prefer. Or they want to change the mix of new bookings to favor certain procedures that are most profitable or aligned with the practice brand and goals.

Many dermatologists also come looking for motivated patients who want immediate appointments to help them fill openings in their appointment book. After all, an empty schedule just leaves revenue on the table! This is especially true if you have associates, nurse practitioners, or other dermatology service providers in your practice, all who could benefit from a marketing approach that generates more new patients. We get inquiries from doctors opening a new dermatology practice who want to create a stream of new patient flow—as well as tenured doctors who want to replenish their patient base to account for patients who have left. We even hear from doctors near retirement age thinking about selling their practice who want to boost their new patient bookings to increase practice value.

No matter why a dermatology practice is looking for marketing and new patient acquisition help, Zocdoc is a great solution. Advertising to consumers and attracting patients who are searching for appointments is our specialty—and we help millions of dermatology patients find the right dermatologist and book an appointment.