NEW YORK (July 27, 2023) -— Zocdoc, the leading healthcare marketplace that makes it easy to find and book in-person or virtual care across over 250 specialties and more than 18,000 insurance plans, today launched a new initiative aimed at encouraging more women to go in for their OB-GYN visits

In homage to Barbie’s evolution in the film, Zocdoc will donate $25 to UCLA Mattel Children’s Hospital (up to $10M) for every OB-GYN appointment booked via zocdoc.com/doctors/heretoseemygyno through August 21, 2023 — one month after the film’s theatrical debut. 

“This movie is clearly striking a chord with girls and women of all ages, and we found Barbie’s ultimate act of self-care to be triumphant and empowering,” said Jessica Aptman, Zocdoc’s Chief Communications Officer. “As a company with a mission to give power to the patient, Zocdoc wanted to leverage this cultural moment to inspire other women to also joyfully embrace their health.” 

While women’s health appointments are beginning to rebound post-pandemic, preventive care has never been more critical. Advanced stages of cervical cancer diagnoses are on the rise, while research shows that diagnosed breast cancer rates are likely to rise following a lack of diagnoses in 2020.

“It can be all too easy for women to delay their own care or turn to unreliable sources like social media for healthcare advice, but actual preventive care has the power to save lives,” said Dr. Geeta Nayyar, MD, MBA, Zocdoc Advisor and author of “Dead Wrong: Diagnosing and Treating Healthcare’s Information Illness.” “While going in for an OB-GYN visit isn’t anyone’s favorite activity, it is one of the most effective measures women can take to proactively manage their health.”

Women can visit zocdoc.com/doctors/heretoseemygyno to find an OB-GYN and book a visit that will benefit the UCLA Mattel Children’s Hospital — which, through its collaboration with the Mattel Children’s Foundation, supports the health of children and works to create a nurturing, compassionate environment for those undergoing medical care. Of course, Zocdoc aims to help every patient find and book every type of care. To find an in-network provider and instantly book an appointment online, visit Zocdoc.com or download the free Zocdoc app.

All trademarks, logos, and company or product names used here are the property of their respective owners. Any use of them is for identification only and does not imply or convey any sponsorship, affiliation, endorsement, or any other association or partnership of any kind with Mattel, Inc., UCLA Mattel Children’s Hospital, Mattel Children’s Foundation, or any other third party. Barbie® is a registered trademark of Mattel, Inc. Zocdoc reserves the right to modify or cancel this donation offer at any time in its sole discretion.

About Zocdoc

Zocdoc is the leading digital healthcare marketplace that aims to help every patient find and book every type of care. Each month, millions of people use its free service, via Zocdoc.com or the Zocdoc app, to find in-network doctors, instantly book in-person or virtual appointments, read reviews from verified users, get reminders for upcoming appointments and preventive checkups, and more. With a mission to give power to the patient, Zocdoc’s platform delivers the accessible and simple experience they expect and deserve.

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