Introducing the new Zocdoc: Powering your patient growth everywhere

Zocdoc Announcement Repositioning

Patients are looking for care in more places than ever — starting on search engines, AI assistants, insurance portals, and review sites — and Zocdoc is now the only platform that can get you in front of patients everywhere they are.

Today we’re expanding Zocdoc into an end-to-end patient growth platform: a broader network of partner sites, a stronger Practice Solutions suite to power your owned channels, and unified multichannel analytics to see it all in one place.

1. Be bookable everywhere patients look


What’s new: Zocdoc has expanded our network of partner sites to make your providers instantly bookable everywhere. From search engines like Google and AI platforms like Gemini to review sites like Healthgrades and Yelp and insurance portals like Blue Shield of California, we’re constantly adding new channels wherever patients search for care.

“Patients are searching in so many places and in so many different ways, whether they’re looking for a new doctor or trying to book someone they already know,” says Tyler Litke, Product Marketing Manager at Zocdoc. “It’s increasingly important to be discoverable and bookable in all of these places.”

As always, Zocdoc only charges a fee when a new patient finds your practice (discovery bookings). Bookings from patients who searched for providers directly (reputation bookings) remain completely free. 

2. Convert your own demand into booked appointments

What’s new: Zocdoc now offers Practice Solutions, a software suite that embeds scheduling, communications, and AI automation into your website and phone lines. 

“Patients expect to be able to book instantly, whether they’re on your website or calling your office after hours,” says Richard Fine, Chief Business Officer at Zocdoc. “Zocdoc’s Practice Solutions makes sure you capture every single one of those opportunities without creating extra work for your front desk.” It includes:

  • Website Scheduling: Add a practice-branded scheduling experience to your website that turns more online visitors (including patients who come from Google), into confirmed appointments, with an average conversion lift of 25–30%.
  • Zo, AI Phone Assistant: Give callers a 24/7 smart scheduling option that books directly into your EHR, which helps you capture the 43% of booking demand that happens after hours.
  • Patient Communications: Automate appointment messages and campaigns to reduce no-shows, reactivate patients, and keep schedules full.
  • Intake & Insurance Verification: Collect forms, insurance cards, and IDs to verify coverage ahead of time, saving about 15 minutes of administrative work per appointment.
  • Analytics & Insights: Bring booking and marketing channel performance into one clear view so you can understand what’s working and optimize growth.

3. Make every provider bookable for free, and pay only when you choose to grow

What’s new:  Every provider in your practice can now be bookable when they join Zocdoc, at no cost, ensuring that patients who search directly for you can make an appointment easily.

Historically, practices have used Zocdoc for under-capacity providers to build patient panels. But today, bringing your full practice onto Zocdoc enables patients already looking for your established providers to book them across our network of partner sites or your own website. 

These reputation bookings are always free, so your doctors are easy to book without adding to your bill.  And whenever a provider needs to fill open slots, simply turn on Discovery bookings to feature them in new patient searches, giving you total control to only pay for growth when you need it.

4. Use centralized analytics to see what drives your growth 

What’s new: You can now see performance data from all your booking channels in one place. For the first time, you can evaluate your phone, website, and Zocdoc app and partner sites side by side to see exactly what drives bookings.

With one connected platform, your front desk stops juggling separate systems and schedule availability is synced across every channel.

“Instead of stringing together separate vendors, connecting once to Zocdoc lets you manage everything centrally,” says Litke. “And your tools actually work together to create a better experience for patients while reducing work for your team.”

Building for what’s next

If you’ve thought of Zocdoc as “just an app” to get new patients, it’s time to take a fresh look at what’s possible. 

There is no longer a single front door to healthcare, and our vision is to make sure every door to your practice opens instantly.

As a connected patient growth platform, Zocdoc helps you reach more patients across our growing network of partner sites, while Practice Solutions turns more of the demand you already have into seamlessly booked care. With all of your channels connected on one platform, you gain a clear, centralized view of your practice’s performance. It’s easy to see where your growth is coming from and how to optimize it.

Because when access is effortless, patients everywhere get the care they need the moment they need it.

 

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